Balázs Simon directed this stunning film for BBC Sport’s Winter Olympics 2022 coverage, using a clever combination of 3D printed ice sculptures and stop motion. Harnessing the inherent qualities of algorithmic CGI, practical effects and handcrafted stop frame animation, Balázs showcases how Olympians push themselves to the extreme in search for gold.
if you want to find out more have a look at the articles below:
bbc winter olympics ad is a 3d printed wonder - creative review
bbc finally breaks the ice for its winter olympics coverage with stunning trailer - the drum
pick of the week: give the bbc's mesmerising winter olympics all the gold medals - campaign
