polymath will wightman flexes his musical talents once more, this time for ore ida in collaboration with johannes leonardo.
the spot blends golden-age hollywood aesthetic with contemporary techniques, combining classic 2d, live-action, detailed prosthetics and the craft of matte-painted backdrops. it's less "lions, tigers and bears, oh my" and more mermaids getting ghosted by their boyfriends or coming to terms with the inevitable hair transplant.
