McDonalds "Camp McDonalds"

Jack Brown
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Jack Brown joins forces with Emil Nava and Wieden+Kennedy New York to whisk us away to a modern day 90s American summer camp.

Doing what he does best, Jack designed a diverse range of characters and immersive worlds for Camp McDonalds to fulfil the needs of camp counsellor Kid Cudi and the resident campers. Inspired by 90s cartoons, every single detail of the film was carefully considered with the iconic colour scheme and type.

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