What's better than a new James Papper project? Free Beer! Bringing his brilliantly sharp wit and surreal imagery to the iconic Hells Lager Brand, our new mix campaign features an outlandish mix of Camden Town Brewery characters devising a remedy to 2020. Papper handpicked four London based illustrators (Guy Field, Bridget Meyne, Sophie Koko-Gate and José Fatkinson) to design the weird and wonderful team members, who were all inspired by real employee surveys.