The Best Day Is The Everyday
Blinkink’s resident puppeteers and directors, Jonny & Will return to direct IKEA Australia’s ‘The Best Day Is The Everyday’ Autumn 2017 campaign after puppeteering on Dougal Wilson’s successful IKEA T-shirts ad in 2015.
Shot by legendary DOP, Lachlan Milne in a fully IKEA furnished set, the ad features The LUDDE rug family and their playful puppy, BOLMEN. Using clever and inventive puppetry, the directors breath new life into these everyday objects creating endearing yet playful product heroes.
Blinkink is a production company based in Soho, London. Existing in the world where animation and technique-driven live action meet, Blinkink represents some of the world’s most visually inventive filmmakers.